It started with the idea of using the energy produced by vehicles to capture pollution on prime roadways. The inventor of GoRolloe came up with the concept while cycling through the streets of London and being exposed to noxious gases and particulate matter.

The product is currently undergoing engineering development and testing. We plan on running pilot trials with commercial partners by autumn 2021 and be commercially available by summer 2022.

We are currently set up at London South Bank University conducting prototyping and testing using their workshops and 3D printers. In addition to our internal development, we receive support from South Bank Innovation and Imperial College in the fields of CFD (airflow) analysis material science, filter media testing, and product life cycle assessment.

We welcome partnerships with academic institutions and potential commercial partners so please contact us with inquiries.

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Here are some answers to the most popular questions we get asked. Feel free to email us with any other questions or suggestions!

Will it slow me down?? Increase drag?

We are conducting computational fluids dynamics (CFD) testing to establish the exact drag, so will have data for you soon. In the meantime, I can tell you that we tested the prototype around on my Specialized road bike and it makes no difference at all in drag nor crosswind.

What pollutants are you catching?

We are mostly focused on catching particulate matter (PM2.5 - PM10) as they are the most harmful for us humans! Depending on which filter media we use, we will also aim to trap noxious gases as well such as NOx and VOCS.

What happens to the filters?

We collect, cleanse, sort, and shred the filter fibres to give them a new life turning them into insulation, bedding, or frozen food packaging.

Is this expensive?

We are doing all we can to get the manufacturing costs down to make it affordable for you. The price falls in line with other bike accessories on the market.

Can I buy it?

Sorry not is still in development and we need some time to optimize the design, the filtration, make sure it passes standards, and get distribution set up. We hope to have it commercially available by mid 2022. Enter your email in the subscription link below or follow us on social media to get updates.

I have my own awesome idea...where do I start?

First of all congrats. Next, validate it with your honest it really a good idea? Then, build a CHEAP first few prototypes were made during lockdown using cardboard and the neighbour's fan. Then, if it works, look for free help from your school/university, or programmes that are set up to help you such as free accelerators (for this you may need to be incorporated). Lastly, if you really believe in your idea, set yourself up to not have many expenses so you can devote the little amount of money you have to your idea baby! The road to entrepreneurship is not a smooth and pretty one so you will need to skip fancy dinners for a while until you make profit! Good luck :).

Can I do this at home?

The latest design is patent pending, so we discourage you from replicating our work! In addition, there can be safety issues with components and parts falling off.

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